![]() ![]() Whatever channels you use to post content marketing assets can be used as a way to promote your event. You can post CTAs in your YouTube videos, discuss the event in your blog posts, talk about it in a podcast, or post on social media. Participate in content marketing.īefore your event, it's a good idea to start posting about it throughout your content marketing channels. It's also a good idea to include photos or videos from your last event and have an FAQ page that answers any repeating questions.Īnd of course, you'll want to link to your social media pages and place a call to action on the page for people to purchase tickets. You can also use this page to post about speakers or influencers you have attending. You should post all the details about the event - the day, time, location, topic, goals, etc.Īdditionally, you can post an agenda so people know what the content will be like at the event. ![]() The landing page for your event is the primary way to communicate information about your event. ![]() You can post these outside your business or if you don't have a brick-and-mortar business, then you can post banners throughout the local area where you'll be holding the event. Of course, good old-fashioned banners are a great way to increase local awareness of an event. Plus, it incentivizes people to buy tickets as soon as possible for the discount. With early bird registration, you'll be able to gauge your audience's interest and your marketing tactics. This will incentivize your audience to sign up for your event early.Īdditionally, this will give you a good idea of how to continue promoting your event - are people interested? What are their objections? Is your current marketing plan working? Offer early bird registration.Ī great way to promote your events is to offer early bird registration.
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